Thursday, 10 March 2011

Carbon Labelling

The Carbon Reduction Label shows that a product is working to reduce its carbon footprint.

What is the Carbon Reduction Label?

We all want to make shopping decisions we can feel good about – for our family, our wallets and the environment. Most of us want to do our bit – it just needs to be quick, easy and not cost the earth!
Small steps can make a big difference, particularly when it comes to reducing our carbon footprint.
Now help is at hand. The Carbon Reduction Label helps you see at a glance which products are working to reduce their carbon footprints.  It’s still early days, but already lots of leading brands have signed up – in fact you’ll find carbon labelled-products along most aisles of your local supermarket and right across the high street.

Why do we need carbon labelling?

In the last few hundred years, a combination of population growth, intensive farming, deforestation and industrialisation has greatly increased the amount of CO2 and other greenhouse gases in our atmosphere. This is causing the Earth’s temperature to rise. We’re already seeing these changes affect crop production, ecosystems, whole societies and economies. The situation grows more urgent with every passing decade.
While many of us are learning to recycle, drive less and better insulate our homes, we must also recognise that every product we use has a carbon footprint. And that’s why the Carbon Trust created the Carbon Reduction Label – to encourage producers to cut the footprint of the things we buy and to help each of us make simple, no-cost changes that reduce our carbon footprint too.

Some information graphics from the site that I thougth were really cool. They are approachable, interesting, clear and easy to understand.

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